No. 06 „Shop Lighting – Attractive and Efficient"
ISBN 978-3-926193-67-4
56 pages
DIN A4
Only as PDF!
Index
No. 06 „Shop Lighting – Attractive and Efficient"
- Setting the stage and energy efficiency
- Corporate lighting for brand merchandise
- Parking facility, facade and entrance lighting
- Showcase lighting for shop windows
- Basic lighting terminology
- Lighting for fresh foods
- Supermarket lighting
- Shelf, aisle and wall lighting
- Basics of lighting design
- DIY centre lighting
- Furniture store lighting
- Textile store lighting
- Efficiency and cost economy
- Upmarket specialist store lighting
- Shopping mall lighting
- Daylight and lighting control
- Pharmacy lighting
- Car dealership lighting
- LED – The light source of the future
- Luminaire applications
- Light sources
Extract
The primary purpose of shop lighting design is always to enhance the sensory shopping experience. This applies as much to a full-range department store as to an upmarket boutique, an exclusive delicatessen store or a cool handy shop. One of the most important tools for addressing this task is lighting dramaturgy. Light sources, with their diverse characteristics such as light colour and colour rendering, contrast capacity and light distribution, play a particularly important role in determining how the atmosphere of the room impacts on the customer – making a cool impression in a high tech store, casting garments or leather goods in a warmer light, striking a note of sophistication with elegant white or energising the scene with dynamic colour effects.
So to develop a seductive impact, a lighting solution needs to be precisely tailored to suit the ambience and the merchandise for which the stage is set. At the same time, account needs to be taken of individual store and marketing concepts as well as any sectoral lighting requirements. These criteria influence the choice of luminaires, light sources and lighting control facilities as well as their intended purpose, which can range from swift orientation though highlighting to setting the scene.
Just as important as this "emotional" side of a lighting concept are the "rational" aspects of its design, especially energy efficient operation and low maintenance. This is because operating costs have a fundamental impact on a shop's economic performance.
